Informative

Private labelling is not just about putting your brand name on a product. It is about trust, consistency, and long-term reputation. When it comes to jaggery powder, two factors determine whether your private label succeeds or fails: Ignoring these can lead to product complaints, returns, and brand damage. Let’s understand why they matter. 1️⃣ Why […]

Over the past few years, there has been a noticeable shift in the food industry. Large food manufacturers and premium brands are gradually moving away from refined white sugar and exploring traditional sweeteners like jaggery. But why are big companies adopting jaggery? Is it just a trend — or a strategic move? Let’s understand the